52W Steady Burn Schedule

Phase 1: Identify the Blade (Weeks 1–7) The focus of this phase is uncovering the “raw material” of your character—your values, strengths, and the beliefs that shape you. Week 1: Radical Honesty Taking stock of your current roles, habits, and starting point without excuses. Week 2: Integrity Identifying the core values that serve as your moral foundation. Week 3: Strategic Strength Recognizing and leveraging your unique talents and “sharp edges”. ...

4 min · David Mainville

IGNITION

We help men who are tired of starting strong and stopping early finally build goals that hold, with clarity, structure, and accountability. A 3 Hour Workshop for Men Who Are Done Starting Over If you are already driven, capable, and self aware, but stuck in cycles of momentum and collapse, we will install the 3F Framework and walk you through it in one focused, high intensity session, so you leave with a clear direction, a system you can actually maintain, and men around you who expect follow through. ...

3 min · David Mainville

The Metallurgy of the Modern Man

The modern man lives in a state of perpetual, low-grade exhaustion. We are surrounded by “optimization” culture—apps that track our sleep, podcasts that dictate our morning routines, and a relentless stream of content telling us to “hustle harder.” Yet, for all this noise, the average man feels less like a sharpened blade and more like a piece of scrap metal: weathered by the elements, rusting from disuse, and lacking a clear edge. We are busy, but we are not moving. We are under pressure, but we are not being transformed by it. We are simply being crushed. ...

5 min · David Mainville